Small Pet Select needed a strategic retention partner to work alongside their internal team to increase email revenue, improve retention, and drive growth from their existing list. Through our C.A.R.E. Framework, we helped SPS generate $7.5M in email revenue in just 16 months — including $1.33M in net-new revenue YoY.
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We drove not just list growth, but improved list HEALTH via systems that keep the list clean and purge bot, spam trap, and unengaged emails on auto-pilot.
Retain
Using subscription-specific flows to drive an increase in subscription take-rate, decrease subscription churn, and higher LTV to keep customers coming back, profit flowing, and contribute to their 30.4% increase in subscription revenue year-over-year.
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Acquire
By rebuilding existing + adding new pre-purchase acquisition flows, we were able to drive a +29.4% increase in first-time customer revenue year-over-year.
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Experience
We modernized their email design system and improved message timing and relevance — boosting engagement while keeping deliverability healthy across high send volumes.
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Address:
101 Creekside Ridge Ct
Roseville, CA 95678
Contact:
mypartners@transparentdigital.agency
